Blogs | DizitalSquare

Feb142025 by dizitalsquareNo Comments

DV360 vs. Google Ads: A Simple Comparison for Beginners

Blogs

Choosing the right advertising platform can feel overwhelming, especially if you're just stepping into the world of digital marketing. With so many options available, two names often cause confusion: DV360 (Display & Video 360) and Google Ads. Both platforms are powerful and effective, but they cater to different marketing needs and strategies. In this blog, we’ll simplify the differences between DV360 and Google Ads, helping you understand their features, strengths, and ideal use cases. By the end, you'll have a clear idea of which platform aligns best with your advertising goals—whether you're focused on maximizing reach with display and video ads or driving direct conversions through search and shopping campaigns. Let’s dive in! What Are DV360 and Google Ads? Google Ads: This is a popular platform that lets you run…

Feb132025 by RaunakNo Comments

What is DEEPSEEK AI and Why it is so overhyped and biased?

Blogs

The world went nuts over this new Chinese AI model called Deepseek things are going to accelerate even more it’s a big deal because now China is officially a major player in the world of AI, which is going to change things fast. What makes this AI special is that it has a kind of “thinking” ability, meaning it’s better at understanding and making decisions, kind of like how humans think. Today, we're going to talk about Deepseek and Deepseek R1. We'll explain why people are making a bigger deal out of it than they should and we'll also check if it's actually biased in any way. DeepSeek's Learning Algorithm DeepSeek is a machine learning algorithm is about taking a complex model that might be too slow or complicated to…

Dec132024 by SupravatNo Comments

What is ‘Brain Rot’ & How It’s Killing You Silently?

Blogs

Have you ever spent hours mindlessly scrolling through social media? If so, you might be facing a new challenge called "brain rot." Recently named the Oxford University Press's Word of the Year, this term is gaining attention for a reason. What is Brain Rot? Brain rot refers to the decline in a person's mental sharpness due to consuming too much low-quality online content. It’s like eating junk food for your brain—while it may be easy to consume, it doesn’t nourish your mind. The Definition According to the Oxford definition, brain rot describes the supposed deterioration of a person's intellectual state. This happens when people spend too much time on trivial content that offers little challenge or value. Instead of inspiring thoughts or sparking creativity, this mindless consumption leads to a…

Nov92024 by SupravatNo Comments

Celebrating 7 Years of Excellence: Transforming Digital Careers at DizitalSquare

Blogs

At DizitalSquare, we’re thrilled to celebrate seven incredible years of empowering students and shaping digital careers since we first opened our doors in 2017. As Odisha’s leading digital marketing training institute, we’ve had the privilege of transforming the lives of over 600 students across 65+ batches through our high-quality, offline classroom-based training. Our innovative teaching methods are designed to equip students with hands-on experience and practical skills that are essential for success in today’s dynamic digital landscape. We’re committed to meeting industry demands, and our partnerships with more than 300 companies help us connect our graduates with meaningful opportunities that align with their skills. Over the years, we’ve been honored to help students land their first jobs, guide career-switchers into digital marketing, and support aspiring entrepreneurs as they launch their…

Jun32024 by dizitalsquareNo Comments

Google Ranking Signal Leak: What It Means for SEO

Blogs

In the ever-evolving world of search engine optimization (SEO), the recent leak of Google's ranking signal documentation has sent shockwaves through the industry. Rumors and speculation have been swirling, with some claiming this revelation could drastically change the way we approach SEO. However, as an experienced SEO professional, I believe it's crucial to approach this situation with a level head and a critical eye. What is the Google Ranking Signal Leak? The story begins with an anonymous source who allegedly shared thousands of pages of leaked Google Search API documentation with industry leaders like Rand Fishkin and Mike King. This document purportedly contains details on over 14,000 potential ranking signals used by Google to determine the visibility and ranking of websites in search results. The leaked information has been the…